Together for nature:
Antipodes x WWF-New Zealand
WWF-New Zealand and Antipodes are working together to protect nature.
At Antipodes, we’ve always believed in the power of nature — and the importance of protecting it. That’s why we’ve joined forces with WWF-New Zealand, working together to help restore and protect our country’s unique wildlife and wild places. You can now add a donation to WWF-New Zealand at checkout, supporting vital conservation projects that help nature and people thrive together.
Who is WWF?
WWF (the World Wide Fund for Nature) is one of the world’s leading conservation organisations. Founded in 1961, WWF works in over 100 countries to protect wildlife, restore ecosystems, and tackle the climate and nature crises. In New Zealand, WWF partners with communities, businesses, and government to create practical, science-based solutions – from protecting native species to restoring forests and marine habitats.
Why nature needs our help
Aotearoa New Zealand is home to some of the world’s most extraordinary landscapes and wildlife – yet our natural world is under threat. WWF-New Zealand is helping to change that by driving a nationwide effort to reverse biodiversity loss by 2030. This movement, called Nature Positive, is about restoring more nature than we lose – ensuring that both people and the planet can thrive.
How Antipodes supports this ethos
We’ve always believed that ethical sourcing is one of the most powerful ways to protect nature. That’s why we partner with growers and producers who prioritise sustainable practices, even when it means taking the harder path. By choosing Antipodes, you’re helping to make ethical, nature-friendly production more viable for our partners — and supporting WWF’s mission to restore balance to our planet.
Sustainable innovation
Our antioxidant-rich Vinanza® Grape extract is made from the nutrient-dense byproducts of New Zealand’s wine industry – turning waste into powerful skincare.
Ethical beekeeping
We source the mānuka honey in our Aura Gold Mānuka Honey Radiance Mask from Grafter’s Honey, a boutique Wellington apiary run by Sam and Vanessa, our founder’s next-door neighbours. Their sustainable, small-scale practices protect bee health, biodiversity, and local ecosystems.
Together, anything is possible
Protecting nature is a shared journey. Every time you choose Antipodes or donate to WWF-New Zealand at checkout, you’re helping to fund local and global efforts that safeguard wildlife, restore habitats, and support communities who are making a difference for our planet.
Together, we can help ensure that Aotearoa – and the world – remains rich in nature for generations to come.
Learn more about WWF-New Zealand’s mission: